Overview
Amplemarket's Zapier integration extends your sales engagement platform to virtually any tool in your stack. Zapier acts as a bridge: when something happens in one app (a trigger), it automatically does something in Amplemarket (an action), or vice versa.
This is particularly valuable for teams that use tools beyond Amplemarket's native integration list. Need to route leads from form submissions into Amplemarket sequences? Enrich contacts from a Google Sheet? Push leads from LinkedIn Ads into outreach workflows? Zapier makes all of these possible in a few clicks.
Amplemarket's Zapier app includes actions for adding leads to sequences, sending leads to inbound workflows, enriching contacts by email, and validating email addresses.
What you can do
- Add leads to sequences automatically When a lead comes in from any source (form submission, CRM event, spreadsheet update), Zapier can route them directly into an Amplemarket sequence with the right parameters.
- Route inbound leads to workflows Push lead information from any tool into Amplemarket's Inbound Workflows for automated qualification and routing.
- Enrich contacts on the fly Use Amplemarket's enrichment as a Zapier action to add verified contact data to leads from any source. The API works best with work email addresses.
- Validate emails before outreach Run email validation through Amplemarket as a Zapier step to verify addresses before they enter your workflow, reducing bounce rates and protecting sender reputation.
- Connect to any CRM While Amplemarket has native Salesforce and HubSpot integrations, Zapier lets you connect to Pipedrive, Zoho CRM, Close, Copper, and dozens more.
- Available Zapier actions
- ActionDescriptionAdd Lead to Sequence Enroll a lead in a specific Amplemarket sequenceSend Lead to Inbound WorkflowRoute a lead to an Amplemarket Inbound WorkflowEnrich Person via EmailGet full contact profile from an email addressValidate EmailCheck if an email address is valid and deliverable
Available actions
How it works
- Connect Go to zapier.com, search for "Amplemarket," and authenticate with your Amplemarket API key (found in Amplemarket Settings under API).
- Build your Zap Choose a trigger from any app (Google Sheets, HubSpot, LinkedIn Ads, Salesforce, etc.) and pair it with an Amplemarket action. Map the fields and set any filters.
- Activate Turn on your Zap and leads flow automatically. Paid Zapier plans process in near real-time (1-2 minutes). The free plan polls every 15 minutes.
Popular workflows
Google Sheets to Amplemarket
Upload a prospect list to a Google Sheet and automatically add each row as a lead to an Amplemarket sequence. Ideal for event attendee lists or manually sourced prospects.
HubSpot to Amplemarket
When a contact hits a lead score threshold in HubSpot, automatically enroll them in an Amplemarket outbound sequence.
LinkedIn Ads to Amplemarket
Capture leads from LinkedIn Lead Gen Forms and route them into Amplemarket's Inbound Workflow for immediate follow-up.
CRM enrichment via Amplemarket
When a new contact is added to your CRM, trigger Amplemarket's enrichment action to fill in missing fields (title, company, LinkedIn URL, phone), then push the enriched data back to your CRM.
Frequently asked questions
How do I connect Amplemarket to Zapier?
Go to zapier.com, search for "Amplemarket" in the app directory, and click "Connect." You'll authenticate with your Amplemarket API key, which you can find in Amplemarket Settings under API.
Does the Zapier integration have triggers or only actions?
Currently, Amplemarket's Zapier app focuses on actions: adding leads to sequences, sending leads to inbound workflows, enriching contacts, and validating emails. For trigger-based workflows (when something happens in Amplemarket), you can use Amplemarket's native webhooks to send events to Zapier's webhook trigger.
Is there a cost for the Zapier integration?
The Amplemarket side is free. There's no additional charge for using Amplemarket actions through Zapier. You need an active Zapier plan, which is billed separately based on the number of tasks you use per month. Zapier offers a free tier with limited tasks.
Can I connect Amplemarket to a CRM that doesn't have a native integration?
Yes. While Salesforce and HubSpot have direct integrations, you can use Zapier to connect Pipedrive, Zoho CRM, Close, Copper, and dozens of other CRMs.
Does enrichment through Zapier work with personal emails?
The Amplemarket API works best with work email addresses. Personal email addresses may not return enrichment data.







