Scale your social selling with LinkedIn outreach automation

Social selling is the use of social media platforms to build and strengthen relationships with potential customers and to ultimately drive sales. It involves using social media to research, engage and nurture leads, and ultimately convert them into customers.

Traditional selling often involves cold-calling, emailing or direct mailing leads. Social selling is a more modern and personal approach, utilizing the power of social media to build pipeline, create trust, and ultimately driving sales. Social selling enables sales reps to interact with prospects in a more personalized and authentic manner, making the selling process more human and less salesy.

Amplemarket's Social Selling allows sales teams to coordinate their LinkedIn outreach with ease. Thanks to Amplemarket's AI-powered LinkedIn extension, users can view prospect insights and manage outreach from directly within the social platform. This allows for greater outbound agility and more creative engagement to establish trust and credibility.

The best social selling platform will depend on your target audience, industry and specific sales goals. However, LinkedIn is widely considered the most popular and effective social selling platform, particularly for B2B sales teams.

Amplemarket's Social Selling feature provides unique advantages over others in the market in several ways. It allows you to generate leads by extracting data from posts, ads and people attending events. Reaching out to prospects to whom you have a link with provides a competitive advantage against regular outreach. Additionally, Amplemarket allows you to engage with your prospects in new and unique ways through LinkedIn actions such as voice messages and video messages. This enhances the personal touch of your outreach and helps to establish a deeper connection with your prospects.