Playbook HQ: Proven sales plays for smarter outreach

Your CRM is full of signals about customer intent, but most of them sit idle until it’s too late to act.

Introducing Playbook HQ, a library of proven sales plays designed to help you act on these moments instantly.

Using Amplemarket Duo’s Custom CRM Signals, each play can be triggered automatically with personalized outreach, turning CRM data into real pipeline opportunities.

Instead of chasing crowded, noisy signals like funding announcements or press mentions, focus on what only your CRM can show:

• A prospect downloading your ebook or guide
• A trial user inviting teammates into their workspace
• A lead who started a form but did not finish

These moments are unique to your business.

Playbook HQ shows you how to act on them in real time with tailored messages that convert.

What’s inside

The library is packed with winning sales plays, including:

• Content downloads: Reach out when someone engages with your high-value resources
• Trial ending: Nudge users before the trial expires based on actual usage
• Product usage spike: Reconnect when activity surges to accelerate the deal

and many more!

Every play is designed to help you act at the right moment and move deals forward without guesswork.

Get started‍

Explore Playbook HQ and discover the signals that can unlock your sales superpowers today.