Amplemarket updates and product news - June 2023

Lottie Taylor

June 29, 2023

June was packed with products and features designed to empower sales reps in growing pipeline and becoming more efficient in the process. 

From innovative intelligence offerings like Buying Intent Signals to time-saving features like Saved Search Subscriptions, we've been hard at work developing tools to support your sales journey. 

Take a look at what we’ve been up to in June 2023!

1. Find ready-to-buy leads with Buying Intent Signals 

In the current landscape, having a clear understanding of your buyer's purchase intent is essential for prioritizing your outreach efforts and keeping you in front of your competition. With Buying Intent Signals, you can easily identify the exact leads who are engaging with your competitors and proactively reach out to them with the right message!

How it helps you:

  • Gain access to qualified leads who are already in the solution-aware stage of the buyer's journey and are actively interested in booking meetings 
  • Gain visibility into your competitor’s pipeline
  • Minimize time wasted on unproductive outreach
Pin-point the exact individuals engaging with specific competitors and approach them mid-funnel!

Discover game-changing intent data - learn more here or book a demo to see it in action!

2. Get ahead in your prospecting with Saved Search Subscriptions

Stay up to date with your target audience with our new Saved Search Subscriptions. Amplemarket will automatically alert you to new leads that fit your Saved Search criteria, saving you the hassle of repeated manual searches.

How it helps you:

  • Zero time spent manually scanning all the recently added leads
  • Receive weekly or monthly email alerts for newly added leads
  • Save even more time by automatically pushing these leads to Salesforce on a weekly basis
Saved Search Subscriptions automate your prospecting and enrichment to save you time whilst keeping your data fresh.

3. AI Copywriter: more compelling hooks and personalization

You asked for more personalized openers from the AI Copywriter and we’ve made it happen!

With more in-depth research on your prospect’s LinkedIn profile, the AI Copywriter will craft even more attention-grabbing first-touch messages using highlights such as recent event attendances, shared past experiences, and common interests. It will also consider their featured posts and interests (including the top voices they follow, newsletters & groups) to craft hooks that truly stand out.

Leverage even more sophisticated AI messaging hooks to create better connections.

How it helps you:

  • Create a diverse range of messages and engage prospects within seconds
  • Show your prospects you've invested time in research and personalization
  • Cut the noise and grab your prospect’s attention with hyper-relevant messaging

Still not tried our GPT-4-powered AI Copywriter? Book a demo to see it in action!

4. Better visibility over mailbox warmup

Deliverability can make or break your cold outreach. To help you understand and control your email performance, you can now monitor the progress of your mailbox warmup according thanks to our new progress bar in your Account Settings:

  • Red = warm up running for less than 8 weeks
  • Yellow = warm up running between 8 to 12 weeks
  • Green = warm up running for more than 12 weeks
Monitor the status of your mailbox warmup via your Account Settings.

How it helps you:

  • Enjoy better visibility over the progress of your warmup and get recommendations at every stage to set your emails up for maximum deliverability.

5. Max leads per sequence

Too many leads per sequence can put your deliverability in jeopardy - but we've got your back! In the event your leads run dangerously high in sequence configuration (above 500 per sequence), you'll be notified that you may be putting your mailboxes at risk. 

How it helps you:

  • Alongside Amplemarket's mailbox warmup, this feature supports the implementation of best practices to help ensure your messages reach the right lead in their primary inbox.

6. Extra Amplemarket updates

  • Email validation proof of work: In the case that we can't find a valid email for a lead, you'll now gain full visibility over the combinations of email addresses we tested and rejected. This will help you rest assured that the emails we do provide are fully validated and reliable.
  • AI Copywriter - fewer errors from missing profile info: For first touches "based on this person's profile", the AI Copywriter now has the capacity to draw on more LinkedIn profile details, such as previous experiences, education, and skills. This should significantly reduce instances where you can't generate messages due to missing profile information and maximize your efficiency gains.
  • More detailed engagement filters: Check out your new and improved engagement filters on your Contacts page. These allow you to organize leads according to whether they've opened or replied to your sequences and even specify particular conditions (e.g. "3+ opens" or "not replied") for highly targeted re-engagement.

...and of course, much, much more every week!

Follow us on social media and stay tuned for more epic updates very soon...

Learn more about Amplemarket’s latest features by signing up for a demo!

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