6 ways top performers are booking meetings with LinkedIn voice messages

LinkedIn Voice Messages Are Having a Moment

A few years ago, LinkedIn voice messages were an afterthought — a niche feature sales reps barely touched. But today, smart sellers are using them to cut through inbox clutter, build rapport faster, and ultimately book more meetings.

Not all voice messages are created equal. The top performers have a playbook, and we're breaking down five of their best LinkedIn voice message tactics right here.

1. Voice notes + image + whiteboard

From Will's playbook, a simple but highly effective way to stand out: pair your voice note with a whiteboard image. Here's how it works:

• Record a LinkedIn voice message with your pitch
• Take a picture of a whiteboard with the prospect's name or a key message
• Send a bump message: "Was my handwriting that bad?"

This combo adds a personal touch and creates intrigue, leading to 4x higher response rates.

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2. The 10-30-10 framework

From Morgan Ingram's playbook, a structured way to ensure every voice note delivers maximum impact. Follow this three-step process:

1. Connect with your potential buyer: Ensure they fit your ICP and send a blank connection request (higher acceptance rate than personalization)
2. Voice Note Breakdown:
   • First 10 seconds: Explain why you're reaching out (job change, LinkedIn post, website trigger)
   • Next 30 seconds: Your value prop—how you help with their specific pain point
   • Final 10 seconds: A frictionless CTA ("Would you be interested in learning more?")
3. Follow-Up: If no response, wait 2-3 days and ask, "Any feedback on my voice message?"

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3. The problem-solution-teaser approach

From Jed Mahrle's playbook, a concise LinkedIn voice note framework:

• Intro: "{First Name}, thanks for connecting. Wanted to put a voice to the face & name."
• Problem Statement: Highlight a common pain point others in their role are facing
• Teaser: Offer a resource if it's relevant
• CTA: "Interested?"

Simple, direct, and effective.

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4. Blind calendar invites + voice note follow-up

From Anastasia Chihai's playbook, an unconventional but effective move:

• Send a blind calendar invite to a referral you received from another prospect
• Follow up with a LinkedIn voice message explaining why you sent it
• Surprisingly, this has a 30% acceptance rate

5. The “Did it work?” method

From Troy Munsen’s playbook, keep it tight and relevant. Here's the structure:

• Observation: Reference something specific about their company or role
• Value Pitch: Explain how you solve a challenge they're likely facing
• Ask for Time: "Worth seeing how we've helped [similar company]?"
• Follow-Up: Immediately after sending, send a message: "Did the voice note work?"

This increases the likelihood of engagement.

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6. Connecting the dots: The framework that achieved 260% of quota

From Holly Allen's playbook, a simple but effective structure when sending LinkedIn voice messages:

• The opener: Show you've done your research
• Connecting the dots: Relate your insight back to their business
• Value prop: Clearly explain how you help
• Call to action: End with an engaging question or next step

More about Holly's voice notes:

• Length: 30-45 seconds
• Energy: She always goes in with high energy to make the recipient feel excited when they press play

Listen to Holly's approach

The hidden challenges of scaling LinkedIn voice messages

If you've made it this far, you're probably thinking: Voice messages sound great. And they are. But they're also a pain to scale.

Hidden challenges include:

• Recording a good message is harder than you think
• They're not as efficient as they should be
• Scaling is nearly impossible
• Delayed responses from prospects

Introducing Duo Voice: The first LinkedIn voice AI

Duo Voice helps you send personalized, high-quality voice messages at scale — without spending extra hours recording.

"Duo Voice delivers impressive results. I've received over 10 replies and secured a meeting, all from just a handful of voice notes!"

Luis Ramos, Account Executive at Tractian

Why sales teams love using Duo Voice:

• More replies, more meetings – Duo Voice users see 2.5x more meetings booked by standing out in busy LinkedIn inboxes
• Save time on outreach – Submit your voice once, and Duo personalizes each message, making every prospect connection feel authentic
• Effortless personalization – Add dynamic fields to tailor each message while keeping it natural and engaging
• No more multiple takes – Duo captures your voice at its best, so you sound confident and compelling every time

Here's how it works:

1. Record and submit your voice sample to Duo

2. Add a voice message step to your sequence

3. Write or generate your script with AI and hit send

Ready to transform your LinkedIn outreach?

Try Duo Voice Today

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