Intent Signals / Slack community messages

What is this signal?

This signal monitors discussions in Slack communities where prospects share challenges or interests.

Why it matters

Messages in Slack communities reveal pain points, interests, and challenges before prospects submit a form or request a demo.

Engaging with these signals allows your outreach to be relevant, timely, and empathetic.

By acting on this signal, you can:

  • Understand prospects’ specific challenges or goals based on their messages
  • Provide resources and content that directly address their needs
  • Build credibility by engaging early in their problem-solving process

How to act on this signal

  • Respond with targeted content addressing the challenge they shared
  • Suggest relevant guides, webinars, or product demos to provide immediate value
  • Use multi-touch sequences for users with repeated activity to maintain engagement
  • Leverage AI-generated sequences to keep messaging timely and contextually relevant

Setup guide

See how Duo Copilot monitors Slack messages and converts community activity into actionable sales signals.

See how you can set up this signal in Duo