Playbook HQ / News and events

What is this signal?

Monitors relevant news, product launches, partnerships, or events associated with target companies.

Why it matters

Corporate events often indicate strategic shifts or opportunities to engage at the right moment.

How to act on this signal

  • Reference specific news or events in outreach.
  • Share content like blog posts, webinars, or case studies aligned with current initiatives.
  • Invite prospects to demos or consultations relevant to the event or announcement.

Setup guide

Duo Copilot scans public news and event feeds and logs signals for timely action.

See how you can set up this signal in Duo