Here’s how Amplemarket delivers the best B2B data for sales teams

Data is the backbone of sales, but not all data is equal. In B2B sales, it's about having the right data at the right time.

At Amplemarket, we believe in the power of quality data to unlock smarter decisions, faster outreach, and stronger business results.

But what makes our data different?

It’s more than just names, titles, and contact details.

Amplemarket’s approach ensures that every piece of data is accurate, fresh, and actionable.

By combining cutting-edge technology, a meticulous validation process, and a commitment to privacy, we deliver data that empowers your sales teams to perform at their best.

In this article, we’ll take you behind the scenes of how our data works, why it’s a game-changer for your strategy, and how it helps you work smarter, not harder.

Amplemarket’s data mission

Our goal is simple: to make the complex world of B2B data easily accessible and actionable.

Sales data is crucial for outreach. The challenge is finding data that’s accurate, timely, and actionable.

That’s where Amplemarket stands out.

We ensure every lead and company profile is rigorously validated and constantly updated.

Our multi-layered process guarantees you receive the most reliable and relevant data to help prioritize prospects, personalize outreach, and close deals faster.

At the heart of our strategy is the belief that quality data doesn’t just help you find leads.

It helps you build stronger relationships and drive better results to grow your business.

How we validate our data

At Amplemarket, we understand that accurate, up-to-date data is essential for your sales success.

That's why we've developed a rigorous waterfall validation process that ensures every piece of data is comprehensive and trustworthy.

How the waterfall process works:

1. Sourcing: Data is gathered from a range of trusted sources, including public databases, private providers, and more, ensuring it's diverse, comprehensive, and current.
2. Initial cleansing: The data undergoes cleansing to remove errors, duplicates, and outdated information, ensuring only the most relevant and accurate data moves forward.
3. Cross-referencing: Data is cross-referenced with multiple trusted sources. Any discrepancies are flagged for review, ensuring consistency and reliability across datasets.
4. Validation & enrichment: After cleansing, data is enriched with valuable insights, such as technographics, funding history, and other key data points, adding depth to every lead.
5. Ongoing updates: The process doesn't stop. To maintain freshness, data is continually updated, ensuring you're always working with the most current and relevant information for your outreach.

Here’s how our waterfall process validates phone numbers, ensuring each contact is accurate and up-to-date.

Amplemarket uses proprietary algorithms and machine learning tools to quickly validate and update data.

These systems handle large volumes of information, automatically detect outdated data, flag inaccuracies, and keep your leads fresh with the latest insights.

Protecting data integrity

At Amplemarket, we prioritize data privacy and compliance with regulations like GDPR and CCPA.

We ensure that all data is handled ethically, securely, and transparently.

Our sourcing practices adhere to strict privacy guidelines, and we only work with trusted data providers.

We maintain transparency throughout our process, from data sourcing to storage and sharing, ensuring that clients can make informed decisions about their data.

Our internal protocols also ensure that only authorized personnel have access to sensitive information, adding an extra layer of security.

By strictly following privacy regulations and providing clear, detailed reports about our data sources and validation steps, we ensure that our clients can trust both the data and the process behind it.

Why Amplemarket data stands out

In a crowded market, Amplemarket stands apart with its commitment to accuracy, freshness, and depth.

• Accuracy
  Many data providers offer outdated or inaccurate data, leading to wasted outreach. Our rigorous validation process ensures every lead is checked, cross-referenced, and enriched, giving you the most reliable, relevant data.
• Freshness
  Data decay is common, but we keep our datasets constantly updated using real-time sources. This ensures your data remains current and actionable, helping you target the right leads at the right time.
• Depth
  While others provide basic contact info, we go further by enriching data with technographics, company funding, and professional roles. This provides deeper insights, helping you make more informed decisions and tailor your outreach effectively.

Katie Penner, Former Head of Sender Relations at Sendoso, shares her experience with Amplemarket:

“As soon as we got back on Amplemarket, our inbox placement and reply rates rebounded. It was night and day.”

Here’s how Sendoso reclaimed their pipeline with Amplemarket, achieving 3.2x more replies and under 3% bounces.

Easier data access

We don’t just give you data, we provide intelligent tools that make prospecting easier and more precise.

Here are a few examples of how we’re reimagining data for smarter outreach:

AI Search: Simply describe your ideal customer, and our AI instantly finds qualified leads. The system also shows you how your request was processed.

‍Enriched data: Gain deeper insights into your leads with additional data points, so you can personalize outreach effectively.

Industry labels: Quickly target your ICP with 500+ specific industry labels, ensuring you find the right companies without overlooking any.

Results and impact

Amplemarket’s data drives measurable results, with customers seeing significant improvements in their sales outcomes, like:

Increased conversion rates 

Customers report higher conversion rates by targeting the right leads with relevant, timely data, leading to more personalized outreach and stronger engagement.

Jonathan Tavella, Senior Manager of Sales Operations at Wasabi, shares his experience:

“I knew we’d need to scale globally and integrate tightly with our CRM, so Amplemarket fit better from both a technical and strategic perspective.”

See how Wasabi increased engagement by 25% while scaling global outreach with Amplemarket.

Faster lead qualification 

With enriched data and real-time updates, sales teams can qualify leads faster, reducing research time and focusing on closing deals.

Thanbir Moktadir, Director of Global Account Development at LILT, shares:

“One of the first contacts ended up becoming a customer.”

See how LILT cut costs by 56% and drove 35% of qualified meetings with Amplemarket.

Improved ROI 

By reaching the most likely-to-convert leads, sales teams experience greater efficiency and effectiveness, driving higher ROI from their outreach efforts.

Jackson Reimers, Director of New Enterprise Business at DataStax, shares his experience with Amplemarket:

“Amplemarket definitely saved us money. When you add that up across an international sales team, the savings are pretty significant.”

Here’s how DataStax generated $205K+ in ARR in just a few months of using Amplemarket.

Take control with smarter data

At Amplemarket, we believe data is key to making smarter decisions, building relationships, and driving business results.

We provide validated, privacy-conscious data that helps you target the right leads, personalize outreach, and stay ahead of competitors.

Ready to see how high-quality data can supercharge your sales? ‍

Start a free trial today or get in touch with our team for more information.