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5 benefits of automated voice messaging for your sales team

Lottie Taylor

September 6, 2024

Learn how automated voice messages can enhance your teams productivity and help you effortlessly scale your personalized outreach!

Automating your outbound emails? Of course you are.

But what about voice messaging? Only a small fraction of B2B sellers are actively integrating voice messages into their outreach, and even fewer are automating the process effectively.

So instead of dismissing voice messaging as another outbound gimmick, you should really see it as an opportunity to cut through the noise of outbound outreach and create more memorable engagements for your potential buyers!

Let’s take a closer look at the benefits of automated voice messaging for your prospect relationships and your sales productivity.

Understanding automated voice messaging

What is an automated voice messaging system?

An automated voice messaging system is any system that allows you to send pre-recorded voice messages to a large number of recipients or to schedule messages in advance.

The manual alternative would be to record individual messages in real-time for each different prospect you want to engage. If you’re working through large lead lists or are looking to build pipeline fast, this is incredibly inefficient!

Thanks to the recent advances in audio technology, there are a couple of ways you can integrate automated voice messaging into your sales outreach:

  1. Recording and scheduling generic messages in advance - you can use bulk voice message bots or chat tools to create general messages for customer outreach, notifications, etc.
  2. Using AI voice cloning to automate message creation - with tools like Amplemarket, you can leverage voice cloning technology to create personalized messages that sound just like you and integrate them into your outbound sequences.

Amplemarket’s AI voice cloning feature allows you to create personalized voice messages at scale, making your outreach more efficient and engaging.

Why use automated voice messaging in sales?

Anything that improves the quality of your personalized prospect communications whilst helping you become more productive is a must-have. Automated voice messaging ticks three important boxes in these regards:

  1. Efficiency: You can quickly and effectively communicate with many prospects or clients.
  2. Consistency: You can ensure that every message delivered maintains the same tone and content.
  3. Scalability: You can reach a larger audience without significantly increasing your workload.

5 key benefits of automated voice messaging for your sales team

1. Saving time and reducing costs

You can win back huge amounts of time by eliminating repetitive manual messaging creation from your workflows! 

Automated voice messaging systems streamline the process by allowing you to record a message once and use it repeatedly. This not only saves your sales team precious time but also feeds into larger efficiency savings as each one of your reps is able to handle bigger outbound volumes. 

Most importantly, less time spent on repetitive tasks means more time for meaningful sales conversations and relationship-building.

2. Expanding your sales reach efficiently

The beauty of automated voice messaging is that it can scale to your needs, whether you’re targeting small segment of leads or working it into bigger outreach campaigns. 

For example, with a tool like Amplemarket’s AI Voice Cloning, you can contact large numbers of leads without compromising on your hyper-personalized messaging because the AI will automatically adapt your messages to each recipient.

3. Simplifying sales processes with ease of use

There’s now a huge number of automated voice messaging systems to choose from, many of  which are specially designed to integrate into your sales workflows.

Amplemarket’s AI Voice Cloning is fully embedded into your all-in-one sales platform, allowing you to add automated LinkedIn voice messages into your sales sequences in just a few clicks. Compare this to recording individual messages manually in the LinkedIn mobile app, and you realize how much more sustainable and scalable your outreach becomes with well-integrated automation.

For sales teams, this means less time spent figuring out how to use the tool or juggling multiple platforms, and more time spent engaging with prospects. 

4. Engaging prospects, enhancing customer retention, and preventing churn

Sales is all about creating the ideal experience for your prospects from the moment they discover you to the moment they purchase your product and beyond. We know that personalization is a key element of this, but so is creating memorable interactions and authentic connection.

The advantage of voice messaging is that it feels more direct, personal, and human than text messaging. Recipients get to hear your voice, tonality, expressivity, and natural personality, which goes a long way to building rapport and making them feel valued as an individual. 

Asides from anything else, voice messaging is a great way to stand out in a sea of generic, low-quality email or text-based messaging. 

Incorporating LinkedIn voice messaging into your outreach strategy can help you build stronger connections with prospects, making your messages stand out in crowded inboxes.

5. Maintaining a personal touch at scale

Even though it’s automated, voice messaging doesn’t have to feel impersonal! 

Even if you’re pre-recording messages, you can customize your scripts to address specific segments of your audience so they’re always tailored and relevant. Alternatively, Amplemarket’s AI Voice is capable of generating messages from scripts with dynamic fields, so you personalize for every prospect without having to record a thing!

Automated voice messaging for sales success

We’d argue that voice messaging is severely underused in sales - and automated voice messaging even more so!

Every seller is looking to capture their prospect’s attention ahead of their competitors, and to create interesting, compelling engagements that encourage responses. Voice messaging – whether it’s via chatbot, voicemail, SMS, WhatsApp, or LinkedIn – opens the door to more creative outreach that makes prospects feel valued as individuals. Most importantly, you can now do it all at scale!

To find out more about how Amplemarket’s AI Voice can help you scale and send personalized messages that sound just like you, sign up for a demo today!

FAQs on automated voice messaging

What is automated voice messaging?

Automated voice messaging is any system that allows businesses to send pre-recorded voice messages to a large number of recipients simultaneously. In the sales outreach context, it helps streamline your outbound communication by making your outreach more consistent, scalable, and efficient.

How do you make an automated voice message in Amplemarket?

To create an automated voice message in Amplemarket, you’ll need to record a sample of your voice for the AI Voice Cloning tool to replicate. Once your sample has been processed, you can add LinkedIn Voice Messages to any new or existing outreach sequence and select “Generate with AI” to let the AI generate the message as scheduled.

What is an example of an automated message?

An example of an automated message could be similar to a cold email touchpoint: "Hi, this is Alex from XYZ Company. Thanks for connecting on LinkedIn! I noticed on your profile that you’ve just taken over as [mention recent job promotion] and I wondered if you were looking for [solution]. How about a 10 minute call this week so I can tell you more? Thanks [name]!”

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