Amplemarket vs Unify

Looking for the best Unify alternative?

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Why users prefer Amplemarket?

40+

lead filters

to build targeted lead lists.

60%

more meetings

with AI-delivered signals.

10+

hours saved

per rep on AI research & outreach.

15-20%

email replies

from avg. open rates of 65-70%.

4x

customer base

with all-in-one sales AI

Unify customers have spoken

doodle-sad-big

Sourced from verified G2 reviews

Give your team the first
end-to-end AI sales copilot

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Core features of Amplemarket and Unify

Amplemarket

Unify

Amplemarket

Duo, Amplemarket’s AI Sales Copilot collaborates with each rep to help them sell like super reps.

It proactively tracks multiple buying signals, automates lead research, and generates personalized multichannel sequences with zero typing. 

Duo handles the grunt work, from lead discovery to follow-ups, so your sales team can focus on what they do best: revenue generation.

Unify

UnifyGTM focuses on limited tracking signals such as website visitors, champions and new hires.

The platform uses AI to qualify accounts by scraping generic web data for both companies and individuals.

Additionally, it enrolls leads only in email sequences, with AI-generated snippets for personalization.

4 areas where Amplemarket dominates Unify

Amplemarket

Unify

Amplemarket

Unify

Amplemarket

Unify

Amplemarket

Unify

Find contacts likely to book meetings with signals

Amplemarket

Duo, Amplemarket’s AI sales copilot, works with your reps, tracking contact-level signals — G2 reviews, job changes, social mentions, Slack messages, and more.

Duo automates lead research and creates bespoke multichannel sequences, so every message resonates with the right person, every time.

Unify

Focuses on warm leads using first-party data (like website visits and email activity) and limited third-party signals (such as job changes and G2 page visits).

Access 40+ filters to build lead lists

Amplemarket

Offers over 40 filters to help you find and segment your ideal customers including social media presence, headcount growth and more

Unify

Allows CSV uploads and provides basic audience-building tools focused on intent or CRM data.

Save time with in-depth contextual AI research

Amplemarket

Automates research, giving you direct access to the right contacts and contextual information for you to reach out with confidence.

Unify

Uses AI agents mainly to qualify accounts before sequencing and identify users that fit target profiles.

Engage across multiple channels in 1-click

Amplemarket

Supports various engagement methods, including emails, social actions (like voice and video messages), and direct calls.

Unify

Only supports email sequences and requires integration with other tools like LaGrowth Machine for social outreach.

See all the buying signals you can track

Unify signals

Champion activity

New hires

Product metrics

Email activity

Versus

Duo Copilot

Past customer job moves

Past champion job moves

ICP job moves

Follows your company

Posts from competitors

Posts from thought leaders

Posts from your company

Posts with specific keywords

Social profile visits

Negative G2 reviews

Competitor team connections

Complementary product usage

Website visitors

Slack messages

New community members

In-market closed lost contacts

Alana posted in the “Outbound” Slack Community

Closed-lost prospect Bill is looking for solutions

Vicky commented on Tim Cook’s post

Past user Pauline is looking for solutions

Deal blocker Ian left the company

Helen shared a post on sales tactics

Meta is hiring Marketers

Bob visited your company’s website

Champion Dan changed jobs recently

Joe commented on your social post

Alana posted in the “Outbound” Slack Community

Closed-lost prospect Bill is looking for solutions

Vicky commented on Tim Cook’s post

Past user Pauline is looking for solutions

Deal blocker Ian left the company

Helen shared a post on sales tactics

Meta is hiring Marketers

Bob visited your company’s website

Champion Dan changed jobs recently

Joe commented on your social post

Julia liked a post about sales

Kate commented on Competitor B’s post

Sam rated Competitor B 1-star on G2

Tom connected with Competitor’s AE

Sue joined the “CRO” Slack community

Pickles Inc. is multinational

Mandy liked your social post

Tim is asking for recommendations on Slack

Emma visited your social profile

John liked Competitor A’s post

Julia liked a post about sales

Kate commented on Competitor B’s post

Sam rated Competitor B 1-star on G2

Tom connected with Competitor’s AE

Sue joined the “CRO” Slack community

Pickles Inc. is multinational

Mandy liked your social post

Tim is asking for recommendations on Slack

Emma visited your social profile

John liked Competitor A’s post

Champion Ella just got promoted

Lisa engaged with Gary Vee’s post

Apple is in the news

Nick posted on Slack about cold email

Porcupine AI raised Series D funding

Google is hiring AEs

Adam commented on your company’s post

Tom liked Bill Gates’s post

Lily connected with Competitor’s BDR

Past user Ana started a new job

Champion Ella just got promoted

Lisa engaged with Gary Vee’s post

Apple is in the news

Nick posted on Slack about cold email

Porcupine AI raised Series D funding

Google is hiring AEs

Adam commented on your company’s post

Tom liked Bill Gates’s post

Lily connected with Competitor’s BDR

Past user Ana started a new job

Kim followed your company on social media

Dell is hiring remotely

Microsoft is hiring SDRs

Fred connected with Competitor’s SDR

Jim is using a complementary solution

Alex is evaluating Competitor A

Past user Max left the company

Prospect Paul just got promoted

Prospect Matt just started a new role

Kim followed your company on social media

Dell is hiring remotely

Microsoft is hiring SDRs

Fred connected with Competitor’s SDR

Jim is using a complementary solution

Alex is evaluating Competitor A

Past user Max left the company

Prospect Paul just got promoted

Prospect Matt just started a new role

What makes Amplemarket the best Unify alternative — a deep dive

Intelligence
AI Sales Assistant
Signals, research and sequences on autopilot
YES

Tracks contacts with various buying signals and creates bespoke sequences tailored to each signal and contact.

YES, BUT...

Prioritizes warm leads using 1st-party data (website visits, product usage, email activity) and limited 3rd-party signals (job changes, G2 visits & comparisons).

AI Writing Assistant
Research & personalize emails with no typing
YES

Automatically uses intent-based hooks (company news, job moves, and social activities).

YES, BUT...

Only supports dynamic variables.

AI Email Reply Generator
Handle objections & book meetings with smart emails
YES

NO

AI Voice Messages
Record, clone and send social media voice messages
YES

NO

Data & Lead Generation
B2B Contact Database
Verified database size to build lead lists
YES

Offers a verified database of 300M+ contacts with < 3% bounces.

YES, BUT...

Limited to 120M contacts.

Buyer Intent
Identify contacts evaluating your competitors
YES

Pinpoints the exact contact.

YES, BUT...

Depends majorly on 1st party intent.

Job Change Tracking
Track contacts for job moves
YES

YES

Social Prospecting
Export social leads with our Chrome extension
YES

NO

Requires tools like PhantomBuster.

Calendar Enrichment
Pre-meeting contact information in your calendar
YES

NO

Data Enrichment
Enrich contact details with relevant attributes
YES

YES

Email Validation
Validate emails before outreach
YES

YES

Integrations
Bi-directional CRM sync with Salesforce & HubSpot
YES

YES

Multichannel Engagement
Multichannel Sequences
Engage leads via email, phone and social
YES

YES, BUT...

Limited to only emails.

Social Selling Automation
Automated B2B social outreach with voice/video
YES

NO

Automated Follow-up Workflows
Trigger workflows with AI-based sentiment analysis
YES

NO

Campaign Analytics
Advanced user and campaign analytics
YES

YES

Outbound Dialer
Call prospects and record call outcomes
YES

NO

Deliverability Optimization
Email Warmup
AI based email warmup network
YES

YES

Inbox Placement Testing
Check if your emails are landing in spam
YES

NO

Mailbox Rotation
Select mailboxes that guarantee inbox delivery
YES

YES

Deliverability Monitoring
Manage all deliverability metrics in one place
YES

NO

Start your sales transformation

Start your super sales journey

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