Published
B2B prospecting shouldn’t feel like guesswork.
But for years, searching by industry meant dealing with broad or hard-to-interpret categories, hoping your best-fit accounts weren’t buried under irrelevant industries.
Today, that gets a whole lot easier.
Amplemarket now includes more than 500 precise industry labels that help you quickly identify companies that match your ICP.
The goal is simple: help you find the right companies instantly without guessing which category they might be hiding under.
Why traditional industry codes fall short in B2B prospecting?
Traditional industry classification systems have been valuable for categorizing businesses.
However, in today’s fast-paced market, they don’t always meet the precision and agility that modern sales teams need. Here’s why:
Generic categories miss niche verticals
Broad terms like "Software" or "Retail" can return huge, diverse lists that mix unrelated sub-industries, making it hard to pinpoint your target companies.
Outdated taxonomies
Many legacy codes haven’t been updated to include emerging sectors, such as “AI Automation,” leaving gaps in the data.
Lack of buyer-intent context
Codes show a company's industry, but not whether it's a hospital, a healthtech startup, or something else entirely within 'Hospitals and Healthcare', each with very different needs.
While these codes serve a purpose, Amplemarket's new industry labels are designed to complement them, helping you target your ideal customers faster, with more flexibility and accuracy.
You can now search exactly what you need and avoid irrelevant results.
Search companies by the exact industry
Now you can search exactly what you want and instantly view companies that operate in that niche.
Whether you're looking for E-commerce, Payment Processing, or B2B Marketing, your ideal companies are just one search away.
Plus, companies can have multiple relevant labels, offering a clearer and more accurate picture
How to use Amplemarket’s industry labels for faster prospecting
- Step 1: Open the Searcher in Amplemarket.
- Step 2: Select the Industry filter.
- Step 3: Type the industry you want to target.
- Step 4: Instantly see a list of companies that match your search
A small change that makes a big difference in how quickly you find the accounts that matter.
You can also simply type the industry you want to target and let AI automatically surface the most relevant companies for you.
Don’t see your industry yet? You can request a new label directly in the platform and we’ll add it for you.
How industry labels make prospecting easier
No more missing companies
Ideal accounts were slipping through the cracks because their industries didn’t match what you were searching for. With Industry Labels, these accounts now show up where they should.
Find your ICP faster
Whether you’re targeting something broad or niche, Industry Labels let you go directly to the companies that fit your ICP. No more guessing or hacking around filters.
Build stronger lists with less effort
Accurate industries pair beautifully with geo, size, and tech filters, helping you create cleaner, higher-quality prospecting lists in a fraction of the time.
Start finding ICP-fit companies faster
Jump into Amplemarket and explore the new industry labels to start uncovering companies you’ve been missing.
New to Amplemarket? Get your free trial today and see how industry labels can streamline your prospecting process.
