Analytics

See what’s working, fix what’s not

Understand what drives interest, meetings, and revenue across every outbound channel.

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“Amplemarket integrates really well with our CRM and provides detailed analytics, so we can keep track of how things are going and fine-tune our strategies.”

Jaifar Ben Othman
Jaifar Ben Othman
Inside Sales Team Lead

Real time sales insights

Instant answers at your fingertips

Full funnel, one view

Track email, social, calls, and AI leads all in one place. No more switching tools.

Segment what matters

Group by signal, user, team, persona, or sequence to uncover insights fast and make better decisions.

Zero in on key metrics

Track everything from leads contacted to revenue generated. Spot what’s working and focus where it matters most.

Coach your team to win

Monitor outreach, spot gaps, and support reps so they can improve and hit targets.

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CSV exports

Download your data easily for offline analysis and reporting.

Flexible columns

Customize and rearrange table views to fit your workflow.

Email heatmaps

See when your outreach gets the most attention.

Sentiment analysis

Track which sequences get the best reactions with reply sentiment.

“Amplemarket offers very detailed analytics, and everything is very clickable, allowing you to see the records and data behind.”

Irina Smirnova
Irina Smirnova
Senior Sales Operations Manager

Start your sales transformation

Start your super sales journey

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How sales teams use Analytics

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“How many AI-recommended leads turn into meetings?”

Your team is getting a steady stream of leads from Duo’s AI agents, but how do you know if they are turning into real opportunities?

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Go to the Duo Copilot section and set your date range

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See how many AI-recommended leads were generated, sequenced, or dismissed

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Group by signal type, user, team, or persona to surface top-performing signals and adjust AI settings

“Which personas are resonating most with our positioning?”

As a RevOps lead, you want to know which personas respond best to your emails, which generate the most interested replies, and which don’t?

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Filter your data by Email and select your date range

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In Analytics Breakdown, click Group by and select Persona to see performance by each group

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Expand interested replies powered by AI and see the exact contacts behind the data for deeper insights

“How many AI-recommended leads turn into meetings?”

Every Seller notices certain times get better call responses. But when exactly are your prospects most likely to pick up?

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Open the Calls tab and set your date range

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Select Activity Heatmap

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Find the Best timing to get an answer to pinpoint peak call windows

“How are my top reps driving conversions?”

As a sales leader, you want to identify top-performing sequences from your best reps to replicate winning strategies across your team.

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Select the Sequences tab in Analytics

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Click Group by and choose Sequence to view performance across all sequences

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Filter by User to see which sequences your top reps use and how they are performing

“Amplemarket provides useful analytics and A/B testing to improve campaign performance, helping us reach the right audience faster and with less manual work.”

João Daniel Wosch Miranda
João Daniel Wosch Miranda
Enterprise Business Development

Frequently asked questions

Amplemarket Analytics tracks 50+ sales metrics like email deliverability, open and reply rates, bounce rates, social connection requests and acceptances, calls and conversion rates, plus AI lead quality and conversion rates.

You can monitor outreach performance across email, social, calls, and leads generated by AI agents. Amplemarket provides cross-channel tracking and detailed analytics by sequence, channel, and period. Metrics include leads contacted, interested leads, meetings booked, and revenue generated, empowering you to optimize your entire sales funnel.

Yes. Amplemarket tracks individual sales rep and team productivity, including emails sent, calls made, social tasks completed, and revenue generated. Segment your data by user, team, or persona to identify top performers, measure quota attainment, and replicate successful sales strategies.

Amplemarket offers detailed revenue attribution by connecting AI-generated leads to closed deals. You can track pipeline value, closed-won deals, and revenue from AI-driven outreach campaigns. This lets you measure ROI and effectiveness of your AI-powered sales prospecting efforts.

Amplemarket provides AI lead generation analytics, including the number of leads generated by Duo Copilot, sequencing and dismissal rates, reply and meeting conversion rates, and email and social engagement metrics. You can group and analyze data by signal type, user, team, or persona to identify top-performing AI signals and improve targeting.