Playbook HQ / Product walkthrough engagement

What is this signal?

When a lead views your product walkthrough or interactive demo, it shows they are actively evaluating your solution and may be ready for a deeper conversation.

Why it matters

Walkthrough engagement indicates a strong buying signal.

Reaching out at this stage helps capture interest while the prospect is actively exploring, increasing the chances of conversion.

How to act on this signal

  • A lead completes a demo; follow up with an email offering to answer questions or provide additional context.
  • Send a LinkedIn message referencing the walkthrough they viewed and suggest a live Q&A session.
  • Trigger an automated sequence to nurture interest without overwhelming the prospect.

Setup guide

See how Duo Copilot uses Product Walkthrough Signals from your CRM to trigger personalized outreach automatically.

See how you can set up this signal in Duo