Playbook HQ / Feature adoption velocity

When a free trial or freemium user starts adopting multiple key features quickly, it signals active evaluation.

Rapid feature adoption shows strong interest and indicates the user is exploring your product seriously. Engaging at this point helps guide them toward the right plan and ensures they realize value.

• Reach out to users adopting multiple features to ask about their goals and offer guidance.
• Share relevant tips or resources to help them get the most out of your product.
• Trigger a personalized sequence to nurture and accelerate conversion.

See how Duo Copilot uses Feature Adoption Signals from your CRM to trigger personalized outreach automatically.